Organize the project.
Select the product brand and configure its approved claims, colors, logo, voice, and creative rules.
Video Studio · Creative production
Give your next video a place to take shape.
A workspace for organizing video projects, shaping scenes, and preparing campaign variations with review as part of the process.
Why we built it
Keep the creative work connected.
A video grows through decisions about the idea, scenes, and variations. Video Studio brings those pieces into a project workspace so there is a place to develop the direction and review the material as it takes shape.
Getting started
From an idea to a considered set of scenes.
Shape the scenes.
Add the available media, enter the audience need or creative direction, and choose the output formats. Ask the director to prepare a campaign draft.
Prepare variations.
Review and edit the hook, scenes, narration, media choices, and channel copy. Save the campaign for production, then inspect rendered outputs in the review queue.
Inside Video Studio
What you can do.
Capabilities in detail
- Brand-aware campaign director. AI uses the selected brand rules, available media, and recent campaign history to propose a creative direction.
- Structured scene planning. The draft includes an opening hook, scene sequence, narration, media selections, call to action, and an explanation of the creative choices.
- Grounded product claims. Campaign scenes reference approved product claims and authentic captures. Validation checks the draft against the brand rules before production.
- Voice & presenter choices. Campaign settings include an ElevenLabs voice and available presenter assets, with editable narration in the scene plan.
- Multiple formats & channel copy. Choose campaign formats and review separate Facebook, Instagram, and TikTok post copy alongside the video draft.
- Production & review queue. Save an edited campaign for production, follow its status, and inspect rendered video and image outputs in campaign history.
What you get back
- An editable campaign brief and scene plan with a creative rationale.
- Narration, selected media, channel-specific post copy, and an accessibility description.
- Rendered video and image outputs when production completes.
- A review record for the campaign and its creative decisions.
These examples show the workflow of a personal or internal project.
A closer look
Space to compare before choosing a direction.
A campaign may call for more than one interpretation of an idea. Keeping variations together gives the creative process a place for comparison and revision. The project and campaign views below show the two parts of that workspace.
Personal and internal project. Screens show the actual interface with personal information removed or replaced with sample data.
From our workshop
Make room for the next creative direction.
This project is part of the work behind K2: practical software shaped around a real routine, community, or creative need.
Explore more from K2